BUILD

BUILD is a non-profit organization created by Company B for a client's community relations program

Stack'd Burger Bar

Our Environmental Design for Stack'd Burger Bar brings the brand to life

Five Words

Through research and exercises like Five Words, Company B establishes consistent branding

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Case Studies

"AVIA, our little boutique hotel collection was barely out of the ground when we took notice of the eye-catching work coming out of this little shop in Milwaukee called Company B. Brigette and her team proved to be the perfect niche partner to help us quickly develop a brand-centric e-Marketing strategy and launch an integrated program that included monthly A-Lister email campaigns, the PALETTE quarterly e-Magazine, social media and more. The work was perfectly on-brand, visually distinctive and most importantly, terrifically effective. The collaboration has catapulted our efforts."

Cheryl Gilliam
VP Brands and Marketing

Build

Taking on creating a non-profit organization from its inception is no easy task. When The Iron Horse Hotel owner Tim Dixon wanted to make an impact on high school students and the diminishing number of local shop classes, Company B worked with him to create BUILD, a mentorship program pairing students with bike-savvy mentors and faculty advisors. Six teams had 90 days and $2,000 each to rebuild a vintage Honda 160 motorcycle. From designing the program and securing project donors to coordinating teams and promoting outreach events, Company B built a viable and sustaining 501(c)3 non-profit with plans to double in scope in its second year.

Check out our custom Facebook tabs for BUILD HERE.


Environmental Branding

You can have the best website, the most attractive ads and tons of editorial placements - but if your customers see a disconnect when they walk in the door, you've lost them. At Company B, we build and enhance brands from the ground up, including your physical space. We work with the best in the business including interior designers, architects and lighting experts. And we work within budgets to make each space represent the brand and product. Stack'd Burger Bar is an example of branding that stems from a unique Company B-designed logo and extends to exterior signage, interior graphics, uniforms and tables tents - all elements of a thriving business with its eye on expanding to more locations. LEARN MORE


Five Keywords

If you chose five key words for your brand, what would they be? When we build brands from ground up, we start with core messaging. From that point on, every decision we make - whether it's design, color, public relations messages, advertising placements and everything in between - we make sure the tactics are in line with these five words. When Tim Dixon, developer and owner of The Iron Horse Hotel chose Company B as its agency, we stepped in and built the entire brand using the five key words: smart, sexy, edgy, sophisticated and unique. Those words still ensure brand consistency today for this successful boutique hotel.

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